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Age UK partners with Multiverse to unlock data-driven insights and reach more people in need

By Team Multiverse

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The national charity has partnered with Multiverse to launch a new AI and Data Academy for 60 team members.

Age UK, the leading charity for older people, is partnering with tech upskilling platform Multiverse to launch an AI and Data Academy. The initiative will equip 60 team members with critical digital skills, transforming how the Charity supports the millions of older people currently facing poverty and isolation.

As the UK’s ageing population continues to grow, the demand for Age UK’s services has never been higher. Nearly 2 million older people are currently living in poverty, often hidden from traditional support networks. This partnership moves beyond traditional charity operations, using technology as a force multiplier to reach more vulnerable people with its services.

The training initiative will empower the organisation to modernise their processes, secure data-led insights and adopt new technology. By strengthening digital skills across its teams, Age UK can reduce delays in live fundraising projects, identify future fundraising opportunities, and streamline critical tasks such as writing funding bids, which can take weeks of employee time to complete manually.

Donna Marshall, Chief People Officer at Age UK, said: “Our people are deeply committed to the meaningful work that they do, and this partnership with Multiverse is a significant investment in their growth and the future of the Charity. By launching this AI and Data Academy, we are empowering our team to work more effectively, so they’re able to focus on what truly matters.”

James Radford, Strategy and Transformation Director at Age UK, said: “To address the complex challenges of poverty and isolation in an ageing population, we must be as agile and data-informed as possible. That means developing data and AI capabilities across our teams to unlock insights that allow us to scale our impact and target our resources to reach more people that need our support. The Digital Academy is therefore a key part of our transformation strategy.”

Staff will be enrolled across five Multiverse training programmes, including the Level 3 programmes Data for Insights and Business Decisions and AI-Powered Productivity, which introduce learners to data and AI platforms, such as Microsoft Copilot and Power BI.

The Level 4 Data Fellowship delivers training in programming, data modelling and analysis skills, while the Level 4-6 Advanced Data Fellowship will deepen technical expertise in data storage, machine learning and data flow automation.

Gary Eimerman, Chief Learning Officer at Multiverse said: “Charities like Age UK deliver critical support to those in need, and as the need for charity support grows, so do the demands on those delivering these services. To help meet these demands, Age UK is leading the way by removing digital barriers, streamlining processes and unlocking valuable time through data insights and responsible AI uses.”

Multiverse is the upskilling platform for AI and tech adoption, which delivers personalised, on-the-job learning. Multiverse has trained more than 20,000 apprentices in AI, data and digital skills since 2016.

Over 1,500 companies work with Multiverse to deliver a new kind of learning that’s transforming the workforce at scale. Programmes are targeted at people of any age or career stage.

Team Multiverse

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